At General Traffic Ltd we are committed to safeguarding and preserving your privacy. This Privacy Policy explains what happens to any personal data that you provide to us, or that we collect from you whilst you visit our site.

1. Information We Collect

1.1 In running and maintaining our website we may collect and process information about your use of our site including details of your visits such as pages viewed and the resources that you access. Such information includes traffic data, location data and other communication data.

1.2 We sometimes record our phone calls for training and quality purposes.

2. Use of Your Information

2.1 Any information that we collect from you may be used in one of the following ways:

2.1.1 To personalise your experience (your information helps us to better respond to your individual needs)
2.1.2 To improve our website (we continually strive to improve our website offerings based on the information and feedback we receive from you)
2.1.3 To improve customer service (your information helps us to more effectively respond to your customer service requests and support needs)
2.1.4 To process transactions

2.2 Your information, whether public or private, will not be sold, exchanged, transferred, or given to any other company for any reason whatsoever, without your consent, other than for the express purpose of delivering the purchased product or service requested by the customer.

3. Use of Cookies and IP Addresses

3.1 Cookies provide information regarding the computer used by a visitor. We may use cookies where appropriate to gather information about your computer in order to assist us in improving our website.

3.2 We may gather information about your general internet use by using the cookie. Where used, these cookies are downloaded to your computer and stored on the computer’s hard drive. Such information will not identify you personally. It is statistical data. This statistical data does not identify any personal details whatsoever.

3.3 We may collect information about your computer included where available your IP address, operating system and browser type for system administration.

3.4 You can adjust the settings on your computer to decline any cookies if you wish. This can easily be done by activating the reject cookies setting on your computer.

4. Disclosing Your Information

4.1 We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information. We may release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others rights, property or safety.

5. Storing Your Information

5.1 In operating our website it may become necessary to transfer data that we collect from you to locations outside of the European Union for processing and storing. By providing your personal data to us, you agree to this transfer, storing or processing. We do our upmost to ensure that all reasonable steps are taken to make sure that your data is treated stored securely.

5.2 Unfortunately the sending of information via the internet is not totally secure and on occasion such information can be intercepted. We cannot guarantee the security of data that you choose to send us electronically. Sending such information is entirely at your own risk.

6. Third Party Links

6.1 Occasionally, at our discretion, we may include or offer third party products or services on our website. These third party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Where we provide a link to a third party site it does not mean that we endorse or approve that site’s policy towards visitor privacy. You should review their privacy policy before sending them any personal data.

7. Your Consent

7.1 By using our site, you consent to our Privacy Policy.

8. Access To Information

8.1 In accordance with the Data Protection Act 1998 you have the right to access any information that we hold relating to you. Please note that we reserve the right to charge a fee of £10 to cover costs incurred by us in providing you with the information.

9. Contacting Us

9.1 Please do not hesitate to contact us regarding any matter relating to this Privacy Policy. You can e-mail us atcustomer.service@generaltraffic.co.uk or write to us at General Traffic Ltd, Rutland Mill, Adelaide Street, Bolton, BL3 3NY.